During a period known in these parts as ‘between contracts’ I have been doing a fair bit of home improvement and, inevitably, this has involved a trip to the temple of home-furnishing-and-lifestyle that is IKEA. Time then to put myself into the ring to take on the Swedish behemoth in possibly the most one-sided bout in the Smackdown series. But first a bit of history…
retail
Can supermarkets deliver? Ocado vs Waitrose – Service Smackdown
This is the first – in a series of completely unfair, no-holds-barred customer service evaluations of two similar providers based on recent experiences. First into the ring, Ocado, the pioneer online supermarket synonymous with Waitrose’s high-end brands. And leaping over the ropes, here comes – uh – Waitrose, the high-end online supermarket. Confused? This post won’t help – but might illustrate how to get some basics right in this highly competitive area. Seconds out, round one.