Business innovation 3) Innovation and creativity – part 2: practicalities

Most organisations suffer from a wariness of creativity stemming from the myths that I outlined last week. As a consequence, organisations typically don’t set out in an intentional and systematic way to build and maintain their creativity – and this is a wasted opportunity.

This fear of creativity Continue reading “Business innovation 3) Innovation and creativity – part 2: practicalities”

Business Innovation 2) Innovation and creativity – part 1: myths

Tool for occasional creativity

You can’t have innovation in your organisation without building and fostering creativity. Unfortunately too many people think creativity is something that is rationed or should be carefully deployed.

This thinking is un-helpful to say the least and stems from a number of myths about creativity.

Continue reading “Business Innovation 2) Innovation and creativity – part 1: myths”